Aidy Bryant’s Shrill Looks Had To Be Custom-Made Because Plus Fashion Is A “Dead Zone”
Needham worked with Bryant to develop Annie’s look, pulling from the
Saturday Night Live star’s own style and mixing it with Annie’s “cool girl, Portland, poppy colors, really exciting moments.” To achieve that, Needham created custom looks and also pulled from brands slowly catching on to the
size-inclusive movement. She turned to designers such as Rachel Antonoff and Mara Hoffman, and fast fashion lines ASOS, Forever 21, Wild Fang, and Fashion Nova to fill out the rest of the wardrobe.