Gen Z Is Using Fashion TikTok To Fight Climate Change. Will It Work?
One Creative Learning Fund grant winner is Lily Fulop, 24, the author of Wear, Repair, Repurpose: A Maker’s Guide to Mending and Upcycling Clothes (and a designer at Refinery29). On her TikTok page, Mindful Mending, Fulop shows her followers how to buy less and reduce waste, while making more. She’s also taken up sewing her own clothes — “in the more traditional sense, instead of being scrappy and upcycling,” she says — after watching others do so on the app. Like McSherry, Fulop believes that fashion’s impact on the environment isn’t all on the shoulders of individual consumers, which is why she also uses her TikTok to shine a light on the corporate institutions that are responsible. Earlier this month, Fulop posted a clip highlighting the large-scale effects of denim production. (998.8 gallons of water are used to make a single pair of Levi’s, according to a study financed by the American denim brand.) She also shared one about how brands, from fast fashion to luxury, destroy their returned or unsold products, respectively. 

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