Hedi Slimane’s Celine Debut Predicts An Even More Uncertain Future
The pressure on designers to drive revenue, however — and this goes for visionaries, even — is too high to surmount. When Slimane departed Saint Laurent in 2016, sales had hit $1.39 billion, up more than 150% when he joined the house four years prior. The objective with Hedi, as LVMH chairman and chief executive Bernard Arnault
stated in January, is to reach “at least $2.3 billion to $3.4 billion, and perhaps more, within five years.” That will surpass what Philo did for Celine during her 10 years at its helm, as sales hit $828 million. So, why wouldn’t Slimane stick to what he knows and crank up his greatest hits? Even if that means at the cost of a net zero connection to the house’s legacy?