If You’re Not Familiar With Ssense, Its 70% Off Sale Is A Good Time To Get Acquainted
The Canadian luxury e-tailer
SSENSE (pronounced “essence”) is a quietly successful dark horse in the crowded e-commerce space. Founder Rami Atallah built the platform as a school project while studying to be an engineer and launched it formally in 2006. And ever since, the spare, minimally-designed online boutique has made a name for itself by mixing megawatt designer brands with cutting-edge streetwear labels — all of which is supported by premium editorial content curated by
032c editor Joerg Koch. (They recently interviewed
GoT star
Maisie Williams, legendary cult film director
John Waters, and Rihanna’s stylist
Mel Ottenberg.) We find ourselves on the site on weekly basis, browsing left-of-center standbys like Loewe, Maryam Nassir Zadeh, and MM6 alongside sporty go-tos (Adidas, Levi’s, and Vans) and special splurges from Gucci, Chloe, and Marni.