Sleep has always been important, but in the last few years scientists and CEOs have been ringing the alarm bells about its importance. In 2016, Arianna Huffington, the founder of Thrive Global and co-founder and former editor-in-chief of Huffington Post, put out her book, The Sleep Revolution. In it, she attempted to “rekindle our romance with sleep.” The serial entrepreneur asked us to prioritize rest because she believes it’s essential for productivity. She’s not the only one preaching about the benefits — companies like Google boast about their high-tech, in-office “nap pods.” In 2019, the wellness industry dubbed “sleep optimization” a major trend, with searches for the term rising by 116%, according to Pinterest.
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