From hard seltzers to watermelon cider to Harry Styles’ music video (iykyk), the flavor of the summer is undoubtedly watermelon. It’s no surprise that we can’t get our sticky paws off this flavor — it’s refreshing but not too sweet, classically cooling, and borderline nostalgic after having to spend this year indoors and not grilling by the pool with a slice of watermelon in hand. With ready to drink alcohol sales up a whopping 178% in 2020 (according to Minibar), it feels perfectly summery to add a watermelon flavor to the roster. And, who knows, maybe by summer 2021 we’ll actually be able to sip these babies outside.
Hannah Rimm Read More