Influencer marketing platform Tribe Dynamics estimates that in the first half of 2019 alone, two of Jade Roper Tolbert’s sponsored posts for FabFitFun amounted to $42,333.31 in earned media value for the brand. And according to the same Tribe data, Revolve, another Bachelor juggernaut brand, garnered a whopping $452,103.32 in earned media value from eight posts by Kaitlyn Bristowe in the first half of year, as well as $200,883.80 for six posts by Lauren Bushnell. Influencer marketing agency Mediakix estimates that Bachelor influencers with over a million followers, like Tolbert or Ashely Iaconetti, can earn ~$10,000 for an in-feed post or Instagram Story and over $500,000 to $1 million in one year. Those with follower counts in the 500k range could be raking in anywhere from $20,000 to 50,000 per month.
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