Trader Joe’s Changes Its Mind; Will Not Remove Controversial Packaging

The two statements, from merely weeks apart, seem contradictory to one another, but the most recent statement is clear. In an email to Refinery29, a spokesperson for Trader Joe’s responded, “Based on customer feedback, over the years, we have changed the names of, or discontinued hundreds of products with name variations of the Trader Joe’s brand.” The spokesperson also restated that none of Trader Joe’s efforts “have ever been the result of a petition. And as for the remaining products containing what the petition called “racist packaging and branding,” Trader Joe’s told Refinery29, “We are continuing to evaluate them and if they resonate with customers, they’ll remain on store shelves. If they don’t, changes will be made.”

Hannah Rimm Read More